The consultant will also suggest to you according to the SEO strategy for the application, SEO services in Vietnam, so that your site will have the best chance to grab a

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* Vietnam SEO services: +84917 212 969



Search engines are more sophisticated than ever, but that doesn’t mean that SEO services have to be so mysterious and



As a trustworthy marketing partner, we can help you make sense of the noise around SEO, and create an understandable plan that generates tangible results.

Technical SEO is what most people think of when they think of SEO.

It comprises various approaches to the technical implementation of a website that induences search indexation and rankings. These include, but are not limited to, HTML markup, mobile optimization, and schema markup.

Onsite SEO relates to the quality and relevancy of site pages for terms. It includes topical authority, content quality, cross-linking of pages, image SEO, etc. Onsite SEO is considered one of the easier aspects because you can more easily create and edit these elements of your own website.

Offsite SEO relates to developing and managing links coming into your website from other web sites.

This SEO focus area includes evaluating link quality and diversity in order to remove toxic links and build new, healthy links to your website in a natural way. It can also include generating reviews and/or mentions on other industry websites.

What does SEO success look like?

SEO places your business in front of prospects by increasing your visibility in the search engine result pages (SERPs).

People are already searching for solutions on Google and Bing. We’ll help you show up in the search results, convert those people to website visitors and qualified prospects.

Better visibility & rankings in search results

What do our services include?

    Keyword research and competitor analysis
    Technical SEO Services to ensure that your site can be crawled and indexed by search engines
    Onsite optimization for CTA placements and increased engagement
    Content strategy, planning, creation, and publishing

    Analytics tracking and goal setting (Google Analytics, HubSpot, Databox)
    Position tracking & estimated search volume dashboard
    Monthly updates that reflect performance / progress for the campaign
    Link Building - obtaining quality links from related websites and online resources to increase website authority and exposure

Our SEO services may also include:

    Site Audits & Research Projects
    Conversion Optimization
    A/B Testing

    Google Manual Action & Penalty Removals
    Mobile Optimization
    Voice Search Optimization

Why Choose Knowmad as your SEO Agency?

    We understand that traffic without conversions isn’t valuable to your business.
    We have proven results - see our case studies »
    We bring the tools and experience needed to solve your SEO challenges, reducing your risk and letting you focus on the bigger picture.
    We don’t waste time on irrelevant keywords.
    We utilize a data analytics to ensure our SEO processes are solid.
    We are easy to work with and become part of your team.

Why Work with Ignite Visibility Over Other SEO Agency?



Today, SEO has evolved into a complex strategy made of many moving parts that must work together as a unified brand experience. Brands also need to optimize for new features like voice search and featured snippets and ensure that everything is set up properly on the technical side.

What’s more, factors like authority and credibility are becoming increasingly critical to search performance, which means you’ll also need to include reputation management in your SEO strategy.

Ignite Visibility listens to your business goals, gets to know your brand identity, market, and competitive landscape and uses those insights to develop a custom strategy that gets you where you need to go--and beyond.

Here’s more about what sets us apart from other SEO companies:
Our low employee-to-client ratio means clients get more attention.

Our SEO experts believe that a successful strategy starts with a deep understanding of our clients’ challenges, objectives, and target audience.

Keeping our employee-client ratio low, allows us to dedicate more time to each account, allowing us to build out an SEO strategy that aligns with your brand values and audience intent.

Clients are paired with a dedicated specialist who continuously monitors keyword performance, industry trends, and the competitive landscape, so we can quickly identify and act on opportunities as they emerge.

Ignite SEO services include weekly or bi-weekly calls

We won’t bill you for service, then drop off the map. We value our client relationships, as they allow us to ensure we’re on the right track and working toward the right objectives.

We’ll let you know how things are going on a weekly or biweekly basis, and explain our processes in accessible terms, not jargon and buzzwords.

These regular check-ins ensure clients stay in the loop. We’ll share what’s working, where we can improve, and work together to ensure the strategy is moving in the right direction.

We use comprehensive strategies -- and we’ve got the case studies to prove it.

We’re more than an SEO company.

When you partner with us, you’ll gain access to a team of experts with a holistic understanding of the digital marketing landscape, and how SEO services integrate with social media, content marketing, public relations, and conversion rate optimization.

On the paid side, Ignite Visibility manages $60M in ad spend annually, making us uniquely positioned to drive results across multiple channels.

If you’d like to see the numbers, we’ll gladly share case studies that prove we’re for real.

Customized and transparent reporting

One of the most critical factors in choosing an SEO company is how they measure campaign performance. While some SEO companies apply the same generic reports to every account, Ignite Visibility builds custom reports based on the KPIs that matter most to your organization.

What’s more, we’re always fully-transparent in our reporting, offering regular updates for keyword performance, user behavior, rankings, and website performance.

We’ll always keep you in the loop, so you know exactly where your website stands as well as what steps we’re taking to improve performance.

SEO

Ignite Visibility’s SEO services offer a comprehensive approach to increasing your website rankings by optimizing on-page performance, backend issues, and developing an SEO-friendly content strategy that speaks to your ideal audience.

We’ll start by fixing the technical errors, ensuring crawlers can easily navigate through your website, so more people can find you.

From there, we’ll perform a deep dive using a variety of tools to identify the best keywords in your niche, and help you implement them in a way that drives sales.

Local SEO

For brick-and-mortars, increasing your search performance can dramatically increase the amount of foot traffic to your physical location.

With our local business clients, our primary goal is getting them on the map so they can capture more high-intent customers performing “near me” searches.

We’ll first focus our efforts on optimizing your Google My Business profile and establishing consistency across all existing business listings. Once everything is set up correctly, we’ll focus on building citations and developing a review generation strategy for building credibility with customers.
International SEO

As your company expands into global markets, you’ll need to develop a strategy for connecting with local audiences in their native language.

While you might be able to translate some SEO content, understanding the search intent of foreign language queries, or which terms users enter to find information is incredibly challenging.

Ignite Visibility specializes in multilingual and multiregional SEO strategies, allowing our clients to deliver engaging experiences regardless of location or language.
Digital PR & Link Building

Brand reputation is becoming a bigger piece of the SEO puzzle, thanks to factors like Google’s initiative to fight fake news, and their commitment to serving users the most relevant answers to their questions.

Because relevance tends to favor big names, links from high-ranking websites, niche directories, and authoritative sources are key to rising through the search rankings.

SEO Consulting

For organizations that could use some guidance, Ignite Visibility offers SEO consulting services designed to help clients develop, implement, and optimize an SEO strategy.



E-Commerce SEO

Our e-commerce SEO services aim to help brands attract qualified customers and set the stage for increased conversions.

We’ll address technical issues, optimize descriptions, and improve your internal linking structure to encourage browsing. Additionally, we’ll apply structured markup to help search engines better understand your site, focus on building a memorable brand, and develop a review generation strategy to build consumer trust.

How Does SEO Work?

Generally, an SEO company boost rankings for a website by making sure it is technically correct, offers relevant content which the search engines what to rank, pages are optimized for the keywords users search for and by getting links to the website.

What Does an SEO Company Report Look Like?

SEO reports are based on the business model and goals of the business.

A reputable search engine optimization company will provide you with a monthly report. The contents of that report will depend on the nature of your business, as well as the length of time a given campaign has been in progress.

If you’re running an e-commerce site, you can expect to see a report that shows your conversions. On the other hand, if you’re running a “newsy” website, your report will focus more on traffic trends.

As a rule of thumb, though, SEO firms provide reports that show how well your site ranks for keywords related to your business and keyword growth over time, changes to rank over time, traffic patterns, and goal reports.

A few key reports to look for include:

    Year-over-year growth
    Month-over-month growth
    Increase in ranking for top keywords
    Earned high-quality links
    Conversion rates by channel
    Click-through rate for top pages

4. What Is SEO Consulting?

SEO consulting is when a business hires an agency or person to direct them on how to best optimize their websites.

Generally, an SEO consultant is an expert who creates consulting documents and walks the client through specific strategies.
5. How Does an SEO Company Integrate SEO With Social Media?

SEO and social media are tied closely together. When a blog is created to rank in the search engines, that same blog will be shared and advertised on all social media websites.

More social shares and returning users generally help a web page rank better. It is important to integrate the two.

6. What are Some Facts About Search Engine Optimization Going Into 2020?

Getting ranked number one makes all the difference.  The #1 result in Google’s organic search results has an average click-through rate (CTR) of 31.7%, and the #1 organic result is 10x more likely to receive a click compared to a page in #10 spot.

    72% of searchers will select organic over a paid listing in the Google search engine results. (Moz)
    Organic CTR for positions 7-10 is almost the same. (Backlinko)
    The average cost of search engine optimization in the US is between 2,500 and 5,000 per month or per project.
    In most cases, search engine optimization beats PPC and social media marketing in lead generation.
    Organic search is responsible for 53% of all site traffic. (Search Engine Land)
    Google controls 88.6% of the search market. Bing controls 4.98%. (Statista)
    93% of users do not scroll past the first page of search engine results. (Moz)
    78% of consumers prefer to learn about a brand through articles rather than ads. (CoSchedule)
    55% of marketers say blog content creation is their top inbound marketing priority. (CoSchedule)
    In a study conducted by Search Engine Journal in 2017, SEO leads had a 14.6% close rate (Search Engine Journal)
    Voice is expected to be a $40 billion channel by 2022. (Strategy Consultants)
    76% of smart speaker users perform local voice searches at least weekly. (BrightLocal)
    Just 22.1% report that they generally read the featured snippet and consider their question answered without clicking the blue link. (Moz)

What Is International SEO?

Google and Bing offer search engines in nearly every country and language around the world. International SEO in the practice of getting a website ranked in targeted country and language specific search engines.
8. What Is Local SEO?

Local SEO differs from traditional SEO in that it’s an effort to rank a website for people in a specific region.

Whereas traditional SEO usually involves ranking a site so that people all across the nation (if not all over the world) will find it when they search for a specific keyword or phrase, Local SEO is meant to reach people in carefully defined area (such as Chicago, Illinois or Huntsville, Alabama).

Local SEO is most often applied to brick-and-mortar locations or those targeting consumers in a very specific area, as well as larger franchises that target multiple, specific locations.

For example, if you’re an electrician in Chicago with a website, it’s not likely that you’d want your site to be visible to people in Los Angeles who are searching for an electrician. You would, however, want people in the Chicagoland area to find your website.

Local SEO optimization generally includes claiming and optimizing a business’s Google My Business page, getting local citation listings, generating reviews, and a content marketing strategy that emphasis location-specific keywords and trends.

Keep in mind also that when people search for local businesses, some of the top results are eligible to appear in the Local 3-Pack. That’s a box with highlighted business listings that appear at the very top of the search results.

If you’re running a business in need of Local SEO, you want to be in the Local 3-Pack.

At Ignite Visibility, our team of Local SEO experts knows all the tricks to give your website the greatest chance of landing in the Local 3-Pack.
9. What is An SEO Company?

An SEO company is a Search Engine Optimization Company. This means, the company provides services to business to help them get better listed in search engines like Google, Bing, Yahoo, Yandex and more.

In most cases, they will help with Google primarily. The company focuses on getting a business strategically listed in the search engine so that the website gets traffic and more businesses from people using the search engine. Search engine optimization is a very important and popular digital marketing practices.

Common SEO services include technical audits, link building, content writing, on-page optimization, international SEO, eCommerce SEO, local SEO and more.
10. Why Should I Hire an Search Engine Marketing Company?

If you have plenty of free time on your hands and not a whole lot to do, you can certainly tackle SEO services all by yourself.

That’s probably not the case, though. If you’re like most entrepreneurs or managers, your overworked and stuck with a backlog of action items that you still haven’t handled. That’s why you should outsource your SEO responsibilities to a reputable company.

Then, when that company is handling your SEO, you can take those other priorities off your plate and work on building your business.
11. What Should I Ask an SEO Firm?

There are a number of questions you should ask when interviewing an SEO company that you’re thinking about hiring:

    How long have you been in business?
    Who are some of your high-profile clients?
    Can you provide me with some references?
    What kind of reporting do you provide?
    How will I know if I’m getting my money’s worth?
    What are the latest trends in SEO?
    Do you offer a free site audit?
    Do you have any experience with businesses in my industry?
    What kinds of strategies generally work for businesses in my industry?
    How do you keep up with the latest changes in SEO?
    What were some of the most recent Google updates?

12. How Much Does SEO Cost?

The actual amount you’ll spend depends on the size of your business, your website traffic, and your overall needs. SEO companies charge between $100 a month and $100,000 a month depending on the scope of the projected.

Most clients pay between $6,000 a month and $60,000 a month.

Many of the larger ones have significant services, technically issues that require expertise, an international presence or need a substantial team.

In some cases, they are large franchisees or multi-location businesses or have multiple websites that need to be managed. We provide custom services for these business and large teams that offer significant value.

13. How long does it take for your SEO services to see results?

SEO is not a one-time deal. It’s an investment that requires maintenance and ongoing attention to see any sustainable results.

6 months is generally a good time frame to see notable results from SEO. During the 6 to 12 month time frame, you will see the largest gains. It’s an investment that requires maintenance and ongoing attention to see any sustainable results.

What makes your SEO company and services stand out?

Launched in 2013 by co-founders John Lincoln and Krish Coughran, Ignite Visibility is a premier full service digital marketing agency based in San Diego, CA.


SEO services in Vietnam

VietSEO’s SEO services are based on ethical ‘white-hat’ SEO principles, meaning that we’re committed in delivering long-term SEO strategies for you to rank higher in the results with relevant approach. With proven track record, our SEO experts are well-established in this industry and are building on that expertise to deliver SEO solutions that meet our client’s goals and objectives. While I don’t agree with buying links or mass commenting, I do think there are some SEO services that you can pay for that are both beneficial and okay with Google’s terms of service.

Vietnam SEO services Adjusting your SEO strategy to meet business objectives is, Onsite Search Engine Optimization involves back-end, technical fixes such as ensuring your website structure (pages, titles, tags, content, etc.) is optimized for your



First up, let me share how there are two different types of keywords: short tail and long tail.

    Short tail keywords are two or three words in length and typically of high volume, e.g., “mens shorts,” which returns 38,000 monthly searches in ahrefs keyword explorer.

    Long tail keywords are four words or more in length and generally of lower volume, e.g., “mens shorts with pockets,” which returns 40 monthly searches in ahrefs keyword explorer.

How people use keywords in search engines to buy products

When it comes to choosing a keyword you want your page to rank for, it helps to understand the intent behind the associated search query. Search queries fall into the following categories:

    Navigational queries are searches entered with the intent of finding a particular website or webpage. For example, a user might enter “facebook” into a search bar to find Facebook’s site rather than entering the URL into a browser’s navigation bar or using a bookmark.
    Informational queries normally begin with “how to,” “what,” “why,” etc. Content that genuinely provides helpful information relevant to the query ranks for these keywords.
    Transactional queries are searches that indicate an intent to complete a transaction. This entails typing a product name directly into the search bar, e.g., “samsung galaxy.”

When it comes to the customer journey in search engines, it’s important to understand how people move from not knowing what product they are looking for or want to confidently making the choice to purchase.

Let’s start with a general product such as smartphones. If you’re a long-time smartphone user, then you may use or have considered using the current iPhone model. But what if you want to see what else is on the market before you jump to your next upgrade?

At this point, you’d turn to a search engine and type in an informational query such as “best smartphone.” You’d get a lot of buyer’s-guide-type articles listing the top 10 to 15 smartphones, and you’d most likely click the top result. After reading the article, you might come away thinking the new iPhone model doesn’t sound too bad after all, but you also like the look of the new Samsung Galaxy.

Here, you’d probably like to learn how they compare on features and reliability, so you’d turn back to a search engine and search another informational query, such as “apple iphone vs samsung galaxy.” \

After reading one or more of the articles on the first page, you’d have a clearer idea of what smartphone is for you, and maybe you’d decide to give the new iPhone one more chance. You turn back to the search engine and type in a transactional query “buy iphone.” From there, you most likely find Apple’s site, and you complete your transaction.

How to choose a keyword

Now you know how users go through the purchase journey and how to understand the intent behind a search, so let’s now find ways to do keyword research.

Keyword research can feel overwhelming. You’ll have questions like, Where do I start, How do I find one, How do I know if my keyword is going to rank, and How long does it take? We’ll walk you through getting answers to these questions.

    Where to start with keyword research. First, think about what your product is or what category it exists within. For example, Shopify is an ecommerce platform, so we want a page to rank for this search term. What’s a general term to describe your product?
    Use paid tools or free tools to get competitive insight. There are a lot of free and paid tools available, but the best free tools for Chrome are Keyword Surfer and MozBar, both available as extensions. With Keyword Surfer, you type your keywords into Google and it gives you keyword volume in the address bar and on the SERP.
    
An important takeaway for on-page SEO

MozBar lets you know the domain authority and page authority of a website—essentially how reputable or strong a website is and how well trusted a page is, respectively.

No matter what type of search query your page is targeting, know that when it comes to choosing a keyword, Google and other search engines want to rank the pages that have the highest likelihood of concluding the searcher’s journey. In the specific case of Google, it wants no additional searches, and it doesn’t want the user to hit “Back” and click on another search result.

When you’re picking a keyword to target, you can get a good idea of what the search intent is from the top 10 results on a SERP.

To do this, simply search the term and make a note of whether the page is either an article or a product page. For now, pay attention to only the organic listings and not the ads, which are marked “Ads” to the left, or any SERP features like People Also Ask, images, videos, or local listings.

You’ll have a score such as “9/10 product pages,” and from there you get an understanding of the user’s search intent, which will be to make a transaction. If you’re doing content marketing for your store, you’ll want to look for the majority of the 10 listings to be articles as articles best cater to informational searches.

To further narrow down the search intent, you can get ideas from Google or other search engines. For example, if I’m looking at building a page to target “habanero hot sauce,” I’ll have a look at the “Related searches” box at the bottom of the SERP. In short, this list gives me an idea of what users are expecting to find from their search queries.

As “habanero hot sauce” is a short tail keyword, if users get to result 10 and still don’t see a listing to click, these pre-populated terms might help get them to the query they’re really looking for but didn’t know how to phrase.

I can make a note of these phrases because some of them are good long tail keywords that I can use while creating my product page with the goal of getting it to rank. I can use them as subheadings, in the product description, or in meta description and title. We’ll dig into how to do this below.

Build your keyword into the URL or slug

The URL is anything that you type into the address bar that ends with , .ca, etc.. The “slug” is what comes after the first forward slash. Slugs and URL paths are used interchangeably but mean the same thing.

Once you’ve chosen a domain name, your URL is set and you can’t change it. However, slugs can be changed or customized. Note: If you are changing slugs, be sure to add redirects to your new pages. We covered how to do that above.

The reason to build your keyword into the slug of each page is primarily to make it clear to both the user and the search engines what the page is about. Also, you want to be careful of keyword stuffing in your URL and slugs.

Build your keyword into your image naming system

Building your keyword into your image naming system means both saving files with the same name as the keyword target (e.g. habanero-hot-sauce.jpg) and using the keyword as its alt text when you upload the file to your store.

If you have more than one image being uploaded and you’re confused on what to name your files, use differentiators like habanero-hot-sauce-ingredients.jpg for a photo of the ingredient label and habanero-hot-sauce-example-dish.jpg for an action photo of a model applying sauce to food.

As we said above regarding optimizing images, you want to write your alt attributes carefully.

Alt text is used when a browser can’t properly render the image, and also for web accessibility. It’s best to describe in plain language what’s in the image to help people with imparied vision have an idea what the image displays.

If writing an accessible alt text attribute and you naturally use the target keyword, that’s great, but it’s recommended to prioritize this approach over keyword stuffing alt text.

Creating an SEO-friendly page is about making the information digestible for the reader, not necessarily the search engines. It’s the formatting that can get readers where they need to go, through use of headings, bullet lists, or numbered lists.

It’s about reducing friction for the reader experience by helping them get there and easily find what they want.